What is Search Engine Optimisation and why you have use it?

Ecommerce is a cut throat business. You have to arm yourself with the proper knowledge and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimise their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed ecommerce sites.

Search Engine Optimisation or SEO is a term widely used today by many commerce sites and websites in general. For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimisation. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But it is essential to grab a hold of that spot or make your ranking even better. Each day is a new day for all ecommerce sites to make themselves rank higher using search engine optimisation. It is imperative to make your site better and better everyday.

So just what is search engine optimisation and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimisation to be number one, or maybe at least make your site income generating.

With search engine optimisation you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So what is search engine optimisation? Search engine optimisation is utilising tools and methods in making your site top ranking in the results of search engines. Getting yourself on the first page and even better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimisation requires a lot of work to be fully realised. There are many aspects you have to change in your site or add as well to get search engine optimisation. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your site contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimisation.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the Juicy Online Media site for useful tips, guidelines and other methods for search engine optimisation here in our News Feed. We have many articles that can help you optimise your site in search engine results. The more knowledge and information you collect, the better the results and help you get those higher rankings. It may require a little time and effort in your part but the benefits outweigh.

There are many sites that help in tracking keyword phrases to help help your site, Juicy Online Media is one of them. We offer content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimisation. All of these will result to better traffic and more business for your site and company. Click here for some information on keywords.

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